Concierge Medicine, Health Care Systems / 30.10.2024

A thriving healthcare practice should be accessible, flexible, and transparent with its patients. It can be difficult for patients to find trusted providers, and your practice should do all it can to present itself as a trustworthy medical caregiver. If you’re having trouble bringing in new patients, it may be time to evaluate your marketing and healthcare practices and improve in some areas. Learning about the most efficient practices to increase patient volume is the best way to start.

1. Establish an Online Presence

Prospective patients are more likely to choose a practice where they can learn information about your practice’s staff, policies, and reviews. They can only learn by booking an appointment or word of mouth if you have little online presence. These are not reliable recruitment practices. Create an accessible website with information about your staff, policies, and availability. Provide the services you offer and give patients an easy option to communicate with you via phone, email, or contact form (or all of the above). Provide transparent and updated information about pricing, insurance, and payment plans. (more…)
Health Care Systems / 08.10.2024

Running a healthcare practice is not a simple matter.  You’ve got patients to care for, staff to manage, regulations to follow, and a business to keep afloat. It can feel like you’re juggling a million things at once.  Let’s walk through seven key things you should keep in mind to make sure your practice runs smoothly while delivering top-notch care.

1. Create a Memorable Patient Experience

Think about your patients’ journey from the moment they step through your door (or even before that). Is your front desk friendly and welcoming? Does your waiting area make them feel comfortable and relaxed? Patients notice these things, and they matter just as much as the care they receive. If people feel cared for in every interaction with your practice, they’re more likely to return and recommend you to others. Convenience plays a big part in patient satisfaction, too. Is it easy for them to book appointments online or through a phone call? Are your systems smooth and stress-free, or are patients left hanging on hold or struggling to navigate a clunky website? Get these small details right, and you’ll build trust that lasts. (more…)