Are Kids Who Own Tobacco Promotional Materials More Likely To Start Products Like Juul?

MedicalResearch.com Interview with:
Bonnie Halpern-Felsher, PhD, FSAHM

Dr. Halpern-Felsher

Professor of Pediatrics
Director of Fellowship Research
Department of Pediatrics
Director of Research, Division of Adolescent Medicine
Associate Director, Adolescent Medicine Fellowship Program
Co-leader, Scholarly Concentrations,
Pediatrics Residency Program
Stanford University

Hoda S. Abdel Magid, MHS, PhDPostdoctoral ScholarDepartment of Health Research & PolicyStanford UniversityHoda S. Abdel Magid, MHS, PhD
Postdoctoral Scholar
Department of Health Research & Policy
Stanford University

MedicalResearch.com: What is the background for this study? What are the main findings? 

Response: Dr. Hoda Magid, my former graduate student, and I wanted to examine whether owning promotional items for e-cigarettes and other non-cigarette products predicted youth use of those products.  Other studies have examined whether ownership of coupons, samples, and other promotional materials influenced cigarette use, but no longitudinal study examined other tobacco products.

Our findings show that non-tobacco using youth who own items to promote e-cigarettes and other alternative tobacco products are twice as likely to use alternative tobacco products a year later.

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