Author Interviews, BMJ, Tobacco Research / 30.08.2014
Standardized Tobacco Packaging Did Not Change Purchasing Habits
MedicalResearch.com Interview with:
Michelle Scollo
Senior policy adviser, Tobacco
Centre for Behavioural Research in Cancer
Medical Research: What are the main findings of the study?
Answer: Each November the Cancer Council Victoria conducts a survey asking smokers about their tobacco purchasing habits and smoking attitudes, intentions and behaviours. This study compared what smokers said about where and what they purchased in:
- November 2011, a year before the introduction of world-first legislation mandating standardized packaging of tobacco products throughout Australia
- In November 2012, while the new plain packs were being rolled out onto the market and
- In November 2013 one year later.